November 26th, 2008The event to be at this week: The future of m-content
WirelessNorth.ca will be participating in an Interactive Ontario iLunch event this Friday and we’re looking forward to it:
If you dream of creating the next “killer app” for mobile phones consider this: the iPhone app fund rejects 99.8% of applicants. In a six-month period over 2,700 plans were received. Out of that group, only five companies were funded.
According to a recent Jupiterresearch/Forrester research report, mobile TV adoption is now at just 1%, and interest in all types of mobile TV is just over half what it was in 2006.
And Yahoo tech reported that a wave of economic gloom is set to hit mobile phone buyers (in 2009), with a growing number of analysts expecting the once-buoyant market to shrink for the first time since the 2001 crash.
But against this backdrop of doom and gloom, content creators gain ground as mobile technology continues to flourish, while carriers and other traditional gatekeepers of mobile content give way to new distribution opportunities.
Drawing on the experience of each of our panelists, iLunch 7.03 will explore:
- the types of mobile content that have been most successful to-date
- the best businesses to be in: mobile content creation, platforms or distribution
- distribution methods, partnerships and monetization strategies that have been most successful in this space
- the role of private investors or venture capitalistsPanelists for this session include:
• Simon Foster, Vice President, Business Development, GlassBOX Television Inc
• David Bazak, Sr. Relationship Manager, Media & Entertainment, RBC Royal Bank of Canada
• Mark Hyland, VP, Marketing, QuickPlay Media
• McLean Mashingaidze-Greaves, CEO/Founder, The Nimble CompanyModerated by: Thomas Purves, Tech Strategist and blogger
And hope to see you there.
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